cbdMD Expands Its Reach To The United Kingdom With Launch On Amazon UK

cbdMD, Inc. YCBD launched its novel food validated hemp-derived CBD products on Amazon.co.uk AMZN in the United Kingdom. cbdMD gummies, tinctures, and topicals are now available on Amazon UK and qualify for next day delivery through Amazon Prime.

cbdMD is one of only a handful of companies approved to sell CBD products in the Amazon UK CBD pilot program due to its validated novel foods application. Brands approved to sell CBD through Amazon UK are required to pass compliance checks by Amazon and now must have a credible application for novel foods authorization which has been validated by the United Kingdom's Food Standards Agency.

cbdMD was one of the first companies to receive validation of its novel foods authorization application and is currently in active risk assessment. According to the company, as of February 2023, a total of 132 products were in active risk assessment, of which 84 products were cbdMD, therefore, over 60% of the products that have made it through the first round of review for the UK government were cbdMD's.

"We are excited about expanding cbdMD's reach beyond our dedicated UK website and making our products more accessible to consumers in the United Kingdom. We believe there is significant opportunity to grow our market share in the UK and joining Amazon's unmatched platform is a big step in driving growth in this market," stated Ronan Kennedy, CEO of cbdMD. "This is another example of developing a diverse revenue base that adds new channels and expands our international presence. Our investments in safety, science and efficacy continue to help us expand the brand both at home as well as international markets to win the trust of consumers and retail partners alike," added Kennedy.

Photo by Tim Foster on Unsplash

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