Snoop Dogg Curated Weed Product Lineup To Launch This Summer, And More Updates From Atlas

Atlas Global Brands Inc. AGBIF ATL will launch new products under its D*gg Lbs brand, in collaboration with Snoop Dogg. All D*gg Lbs products are curated by Snoop Dogg himself.

Atlas will launch the following products this summer through the Ontario Cannabis Store:

• Lodi Dodi OG 3.5g flower

• Cryptic Chronic 3.5g flower

• Cryptic Blueberry 1g distillate infused blunt

• Juicy OooWee 2 x 0.5g distillate infused pre-rolls

• Lodi Dodi OG 1g blunt

• Cryptic Chronic 2 x 0.5g blunts

• Cryptic Blueberry AIO 1g vape

• Juicy OooWee AIO 1g vape

Atlas expects to deliver its first shipment of D*gg Lbs products to Israel from its facility in Chatham, Ontario in late June 2023, shipping three new flower SKUs. The shipment to Israel will also include Atlas’ Vertical flower brand, for a total expected shipment of close to 400 kg in product.

Vertical Integration in Israel

Atlas has a strong foothold in Israel with controlling interests in 3 pharmacies and definitive agreements to acquire controlling interests in 6 additional pharmacies in core markets in Israel, which combined will be a total of 9 pharmacies. Additionally, Atlas has a definitive agreement to acquire an Israeli Trading House, located in Tel Aviv, which will be leveraged as an export distributor. For efficiency and costs savings, the Trading House will supply Atlas’ pharmacies in Israel, strengthening Atlas’ globally owned supply chain.

Business Integration Activities

As part of streamlining operations efforts, all packaging activities have been relocated to the company’s facility in Chatham, Ontario, enabling centralized manufacturing and maximizing production capabilities. Atlas’ facility in Chatham, Ontario now serves as the Canadian hub for the processing of domestic and EU GMP flower and oils for international markets.

Atlas completed the acquisition of GreenSeal Cannabis Company, Ltd. and GreenSeal Nursery Ltd. on April 28, 2023, a GACP & CUMCS certified indoor grow facility located in Stratford, Ontario. This facility produces 3,500 kg of flower for the domestic and international markets and will expand Atlas’ genetic pipeline for new flower cultivars and shape product innovation through its nursey program.

In close proximity to Atlas’ EU-GMP facility in Chatham, Ontario, GreenSeal will help Atlas meet the growing demand for quality flower in key markets such as Israel, Australia, Germany, and others.

Atlas’ two Ontario facilities increase national distribution with 18 new SKUs entered into the OCS and other provincial markets as listings permit during the Company’s fiscal 2024 year.

Management Change

Effective June 2, 2023, Jeff Gossain, COO, is no longer engaged with the company.

Photo by Esteban López on Unsplash

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Atlas To Acquire An Additional Pharmacy And Provides Update On Expanding Its Global Cannabis Footprint