Tilray's RIFF Cannabis Brand Launches New THC Beverages

Cannabis lifestyle brand RIFF, from Tilray Brands, Inc. TLRY TLRY debuts its new ready-to-drink, sparkling THC beverages with two flavors: Blue Raspberry Ice and Wild Raspberry Lemonade.

According to the company, thanks to fast-acting nano-emulsified THC, consumers can enjoy a quick onset of effects, along with consistent, evenly blended active ingredients.

Blair MacNeil, president, Canada: “Tilray has produced beverages in the past, but we’re excited to offer cannabis-infused beverages for the first time ever from RIFF. As the brand continues to evolve, entering the beverage category allows RIFF to broaden its current offerings across Canada, including its new lineup of craft flower and infused pre-rolls.”

RIFF Blue Raspberry Ice is sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

RIFF Wild Raspberry Lemonade is sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

RIFF's cannabis beverages are now exclusively available in select regions and retailers across Alberta and Ontario as well as through the Tilray Medical Canada platform in Canada, with national distribution expected later this year.

Benzinga Cannabis Capital Conference

The Benzinga Cannabis Capital Conference, the place where deals get done, is returning to Chicago this Sept 27-28 for its 17th edition. Get your tickets today before prices increase and secure a spot at the epicenter of cannabis investment and branding.

Photo by Esteban López on Unsplash

Related News

Tilray's HEXO Acquisition Creates Canada's Top Cannabis Company With 44% Market Share Boost

Court Upholds Class Action Lawsuit Against Jeeter Cannabis Over THC Content Dispute

HEXO Q3 FY23 Revenue Declines 11% QoQ And 53% YoY, Here Are The Details