Charlotte's Web Holdings, Inc. CWEB CWBHF, a leading CBD company has expanded its offerings with ReCreate, a lifestyle and botanical wellness brand.
Following the company's collaborations with Major League Baseball (MLB) and Angel City Football Club (ACFC), ReCreate has become the Official CBD of the Premier Lacrosse League (PLL), reinforcing its position in the sports industry.
See Also: Major League Baseball Becomes First Big-League Sports Property To Sign CBD Sponsorship Deal
Sports & CBD: A Partnerships To Enhance Athlete's Health And Wellness
This partnership emphasizes the brand's focus on prioritizing the well-being and recovery of professional lacrosse players and their fans.
Mike Rabil, co-founder and CEO of the PLL, stressed the league's dedication to its players' well-being, making ReCreate an ideal partner. "Charlotte's Web and their focus on performance with their ReCreate products make for an ideal, player-forward partnership for our league. We're thrilled to name ReCreate the official CBD of the PLL."
TJ McGovern, VP of Sports & Entertainment agreed. "The integration of CBD as a natural choice for players, trainers, staff, and fans has sparked a significant transformation, and ReCreate is thrilled to be part of this revolutionary wave with our ground-breaking sports partnerships, offering innovative formulations and formats for individuals to embrace CBD in their wellness routines."
See Also: Kentucky-Based Company Becomes First CBD Sponsor Of New York Media Softball League
The Product Range
- Endurance: ReCreate Endurance Gummies, which merge organic broad-spectrum CBD with natural Beet Root. These gummies aim to enhance the body's efficiency, prolong endurance, and support sustained performance throughout the day.
- Muscle Recovery: ReCreate Muscle Recovery Gummies bring together organic broad-spectrum CBD and natural Tart Cherry. Designed to aid in muscle recovery, these gummies assist athletes in bouncing back quicker after training sessions.
- Brain Support: ReCreate Brain Support Gummies combine organic broad-spectrum CBD with natural Lion's Mane, a medicinal mushroom known for its cognitive benefits. These gummies aim to support cognitive function, enhancing memory, information processing, and overall mental acuity.
- Rest: ReCreate Rest Gummies combine organic broad-spectrum CBD with natural Passionflower to promote relaxation and a calm state of mind, aiding in achieving restful sleep.
ReCreate will have a significant brand presence at All-Star Week in Seattle, engaging teams, players and fans through media and event activations focused on CBD and functional botanical education, per the press release.
To delve deeper into the discussion surrounding sports and CBD partnerships and meet influential advocates and athletes, join us at the Benzinga Cannabis Capital Conference in Chicago on Sept 27-28. Get your tickets today before prices increase and secure a spot at the epicenter of cannabis investment and branding, where deals get done.
Price Action: On Wednesday afternoon, CWBHF shares were $0.2067, trading 0.83% up.
Read More: NBA's Historic Agreement Lifts Marijuana Ban, Allows Players To Invest In Companies
All Images are Courtesy Of ReCreate by Charlotte's Web
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