The Grateful Dead, the enduring symbol of contemporary American rock history, has taken an unprecedented leap into the cannabis industry. According to information procured exclusively by Benzinga Cannabis, the legendary band has forged a partnership with Grenco Science, a renowned name in the advanced technology cannabis vaporization sector.
The announcement comes as Grenco Science unveils its latest global line of G Pen advanced technology vaporizers and Stündenglass Gravity Infusers, both of which will showcase co-branded offerings reflecting the iconic imagery of the Grateful Dead. This collaboration marks the Grateful Dead's inaugural foray into the cannabis market, highlighting its commitment to innovating and evolving even decades after its establishment in 1965.
The bespoke product range is slated for launch in Fall 2023 and will be made available both in physical stores and on their dedicated online portals: gpen.com/GratefulDead and stundenglass.com/GratefulDead.
Chris Folkerts, CEO of Grenco Science, expressed immense enthusiasm for the collaboration. "We couldn't be more thrilled to finally bring this dream collaboration to fruition with the Grateful Dead. For over 10 years, we've been working towards this moment... We were beyond excited to create innovative products that stay true to the essence of the Grateful Dead and their incredible legacy."
Grenco Science, founded in 2012, has consistently intertwined culture with its product line. The synergy between the company and the art world, particularly musicians, has produced a unique fusion of culture and function in its offerings. With this new partnership, Grenco Science aims to further enhance the cannabis experience, underpinned by the Grateful Dead's iconic music that has resonated for nearly six decades.
By aligning with the Grateful Dead, Grenco Science underscores its commitment to diversifying its renowned G Pen and Stündenglass collections, catering to both old fans and a new generation of consumers drawn to the blend of history and modernity.
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