Exclusive: Terra Vera, Company Behind Non-Toxic, Pesticide-Free Crop Management Solution Enters Into Strategic Partnership

Agriculture technology innovation company Terra Vera has entered a strategic partnership with Cultivation Structures (doing business as CSE Grow) to enrich its cannabis services. CSE Grow, which provides turn-key greenhouse and indoor cultivation solutions, will spearhead Terra Vera's work with environment-controlled agriculture and high-value crop growers, including marketing and sales functions.

The relationship between the two agriculture specialists runs deep. Cultivation Structures’ chief operating officer Darrin Potter joined Terra Vera in 2022 as their director of market development. 

"Forming this partnership between Cultivation Structures and Terra Vera marks a full circle moment and is a natural fit," stated Potter, a plant biologist and cultivation expert with more than two decades of experience. "Combining Terra Vera's revolutionary technology that minimizes crop loss and maximizes yield – economically and sustainably – with Cultivation Structures’ robust, full-service operations will enable us to reach more cultivators with our safe, all-natural chemistry to grow clean cannabis."

Cannabis agriculture solutions and the value of this type of strategic partnership in the marijuana industry will be among the many hot topics discussed by experts at the upcoming Benzinga Cannabis Capital Conference on April 16-17.

Terra Vera first introduced its platform technology in 2020, offering cannabis companies a safe, effective, and sustainable approach to rid crops of pathogens while preserving the quality and yield of their products. The company's chemistry is a compliant alternative that is non-toxic for people and the environment. It relies on technology mimicking mammals' natural biological process for fighting infections by converting organic, inert compounds into a broad-spectrum antimicrobial solution that is safe on live tissue yet effective at inactivating pathogens, including viruses, bacteria and fungi.

"Our first clients were in cannabis, and we're proud to continue to be able to share our solutions for non-toxic, sustainable crop management and production with this industry," Terra Vera CEO and co-founder Carlos Perea said in a statement. "Our partnership with Cultivation Structures will allow us to work in cannabis even more effectively while continuing to expand our offerings to a multitude of agricultural sectors."

The Benzinga Cannabis Capital Conference is returning to Florida at a new venue in Hollywood, on April 16 and 17, 2024. The two-day event at The Diplomat Beach Resort will be a chance for entrepreneurs, both large and small, to network, learn and grow. Renowned for its trendsetting abilities and influence on the future of cannabis, mark your calendars – this conference is the go-to event of the year for the cannabis world. Get your tickets now on bzcannabis.com – Prices will increase very soon!

Photo: Courtesy of Dad Grass via Pexels