Motorsports giant Mclaren Racing partnered with Tezos XTZ/USD to launch a blockchain non-fungible token (NFT) platform for its fans.
What Happened: According to an announcement shared with Benzinga on Thursday, Tezos will be McLaren Racing's official blockchain partner in a technical partnership across Formula 1, INDYCAR, and esports.
Tezos will be featured across the McLaren Formula 1 and Arrow McLaren SP teams, including on the race suits of McLaren F1 drivers Lando Norris and Daniel Riccardo and AMSP drivers Pato O’Ward and Felix Rosenqvist.
Read also: What is Tezos?
McLaren Racing director of licensing, e-commerce, and esports Lindsey Eckhouse said that the Tezos blockchain would host NFTs featuring McLaren Sports' Formula 1, INDYCAR and esports teams.
Price Action: According to CoinMarketCap data, Tezos' price rose 5.02% and was trading at $3.32 as of press time.
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