Paris Hilton Invests In NFT Platform Origin Protocol, Launches More NFTs

American media personality, socialite and businesswoman Paris Hilton decided to jump on the non-fungible token bandwagon by investing in NFT platform Origin Protocol.

What Happened: Hilton is also launching her second NFT collection "New Beginnings, Past Lives" on Origin Protocol by using its upcoming Origin Story platform, according to a Thursday Fortune report.

The platform aims to take care of the technical aspects of NFT creation and allow creators to focus on the content they intend to tokenize.

On the platform's strategy to onboard non-crypto native users to Origin Story, co-founder of Origin Protocol Matthew Liu told Benzinga, "Origin Story lets NFT creators sell on their own terms. Creators can launch their own smart contracts and NFTs on their own websites, enabling them to tell their stories in the most authentic ways possible. They have full creative control. Many other marketplaces are gatekeepers. Creators have to wait for months to drop, and then they are constrained to the marketplaces formats. Origin Story democratizes NFT creation for the masses. In addition, Origin Story is free to use for creators that choose to hold and stake OGN, making it a no-brainer option for both up and coming and established superstars."

The prices of the NFTs range from $11.11 for a collage featuring Hilton's relationship with her husband to $11,111 for limited edition tokens with the physical perk of a VIP pass to Resorts World in Las Vegas.

She said that "as an undercover nerd and someone who enjoys learning about innovative tech, I’ve always prided myself at predicting the next big trend" and she "started investing in crypto in 2016."

Hilton first became involved in NFTs for a charity benefiting the Australian wildfires in 2019, which resulted in her starting to believe that "this was a space with boundless potential," especially highlighting how they enable content creators to capitalize on secondary sales.

Metthew Liu also commented on Hilton's NFT launch, "Paris's drop is very exciting. It captures her own transformation as the world's first influencer into the media mogul, businesswoman, and loving wife that she is today. Beyond showcasing her artistic talents, Paris is also serving as an evangelist and advocate for the entire NFT community. Her NFTs can be purchased with credit cards for those that are not experienced with cryptocurrency. Further, her 'My Forever Fairytale' NFT grants unparalleled access to her life. Select NFT holders will win bonus prizes and experiences like virtual and in-person meet and greets, signed photo prints, bonus NFTs, and Origin Tokens (OGN), the native cryptocurrency of the Origin platform. One lucky winner will even get Paris's bridal robe and sunglasses from her wedding."

The news also follows January reports that she bought a Bored Ape Yacht Club NFT.

Paris Hilton in 2019. Photo by Mr_Dume via Wikimedia.