In Partnership with Ascend
Cryptocurrency and blockchain technology are revolutionizing the world as we know it. Every day, a new project is born with a vision to improve something in our lives. And that's great! But the sheer number of projects out there can make it tough to stand out from the crowd. If you're launching your own Web3 project or are in charge of marketing at an existing one, you know how hard competing for attention and investments can be. That's why it's so important to have an agency like Zeeshan Mallick’s YouYaa by your side, one that understands the nuances of crypto marketing in today's digital world.
With over 20 years of experience in digital marketing, 12 years in finance marketing, and more than 7 years in fintech marketing, Zeeshan and his team at YouYaa are experts in helping companies navigate the rapidly changing world of cryptocurrency and blockchain. From their offices in London, New York, and Dubai, YouYaa is quickly making a name for itself as the go-to agency for Web3 projects.
Launched in 2017, YouYaa has weathered many storms since its inception, including the pandemic. In fact, the present version of the brand is a remodel of the original that shut down six months into the pandemic. Determined to build an influential and resilient brand, Zeeshan spent the next 12 months redesigning YouYaa and relaunched the company in 2021 as the new, stronger version it is today. Zeeshan is a master rebuilder, a skill he acquired in his childhood.
Growing up in East London in the ‘80s and ‘90s, Zeeshan experienced racism at every turn, both in school and outside of it. Despite this, he and his family worked hard to support each other and overcome these obstacles. His parents worked multiple jobs, and Zeeshan and his siblings were out working as soon as they could. That support system has withstood the test of time, and the skills he cultivated have led him to now.
Zeeshan's determination and resilience served him well as he began his career in digital marketing. Despite being held back by his skin color and colleagues being promoted above him, he continued to work hard. Eventually, resigning from his job to become a consultant and start his own journey. Today, YouYaa has been named the best crypto marketing agency of 2022. Zeeshan's career highlights include working with some of the biggest brands in the world, including Microsoft, the NHS, The Department of Health, Emirates Airlines, Barclays, Level39, Business France, Accenture, Sony Ericsson, Charlotte Tilbury, and Dubizzle.
In the future, Zeeshan sees YouYaa as one of the world's leading global finance, fintech, and Web3 marketing agencies. He plans to expand into Asia with offices in Singapore by 2024 and Australia by 2026 and to service finance and fintech businesses in the Far East. With Zeeshan's unique background, extensive experience, and relentless drive to succeed, YouYaa is set to make a name for itself as a leading global agency in the finance and fintech space. As the demand for crypto and Web3 projects grows, there's no doubt that YouYaa will continue to grow.
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