Nasdaq SVP Brandon Tepper Is Driving Innovation In The Financial Data World

Brandon Tepper is a senior vice president and global head of data for Nasdaq‘s Investment Intelligence unit.

Tepper’s responsibility includes driving the strategic vision for the business while collaborating with clients, partners and internal stakeholders. His team focuses on creating innovative real-time and historical data products that provide market transparency to investors.

Tepper is among the prominent financial experts attending Benzinga's Fintech Deal Day event in New York City on Nov. 13, where he will be moderating the panel "From Trading Floors to Digital Screens: The Transformation of Trading."

With over two decades of experience at Nasdaq, Tepper is the perfect candidate for leading that discussion. During his tenure, he has helped transform the data business into a client-first, API-centric content provider by developing deep relationships with innovative global Fintech firms and data distributors.

Tepper holds a Bachelor's degree from the University of Maryland, and before Nasdaq, he was a business operations Manager at Financial Insight Systems.

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Catering To Growing Retail Adoption

Reflecting on the trends seen in 2022, Tepper noted a surprise in the sustained level of retail interest.

"Retail adoption surpassed pre-2020 participation, meaning that overall, the retail market continues to grow," he said, speculating that it could indicate that the retail market has become more sophisticated.

Looking at data utilization, he sees that now, more than ever, investors want and need differentiated datasets. They want to make informed and responsible investing decisions, and he believes that Nasdaq’s continuous growth and innovation can satisfy such demands.

In a previous interview for Benzinga, Tepper asserted the importance of application programming interface (API) technology. He still believes API is the future.

"Investors will likely look toward data that is available from simple APIs via the cloud. There is also potential for a greater shift toward open-source delivery standards rather than relying on traditional hardware and connectivity," he said.

With interest rates at the highest levels in decades and a cloud of the recession still hovering above the market, it is worth noting Tepper's stance on the crisis as a catalyst for innovation.

"If you look back to the financial crisis, and some of the individuals that were on Wall Street building solutions, they were out of work looking for jobs and thinking of cool new ways to build things, and so we saw a huge influx of financial information portals, retail brokerages come in," Tepper said, indicating that short-term turbulences might result in plenty of long-term innovation.

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