Why Suze Orman Believes 'Everyone Should Absolutely' Own Bitcoin

Suze Orman, the personal finance expert and podcaster, has a message for investors: buy more Bitcoin. Her stance puts her at odds with many of her peers in the financial advisory world.

“Everybody should absolutely have exposure to Bitcoin,” Orman said in a recent CNBC interview. But she was quick to add a caveat: “Put as much money in there as you’re OK losing.”

Orman’s endorsement comes as Bitcoin’s value has more than doubled in the past year to $57,756. The cryptocurrency’s price surge has reignited debates about its role in investment portfolios.

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Unlike some Bitcoin proponents, Orman doesn’t see it as a hedge against inflation or a replacement for traditional currency. Instead, she’s betting on its appeal to younger investors.

“As younger people make more money and mature, Bitcoin will be one of their investments of choice,” Orman said. Her view aligns with CNBC’s recent data showing that millennials and Gen Z account for 70% of cryptocurrency ownership.

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Orman’s stance contradicts the opinions of well-known financial figures. Perhaps most notably, Berkshire Hathaway CEO Warren Buffett dismissed Bitcoin, saying he wouldn’t pay $25 for the entire world supply. Another well-known financial advisor, Dave Ramsey, compared cryptocurrency investment to speculating on unstable currencies.

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Despite the endorsement, Orman remains cautious. She prefers investing in Bitcoin through exchange-traded funds (ETFs) – approved by the SEC earlier this year – rather than owning it directly. The approach, she says, offers more security and simplicity.

“I feel better owning an ETF because I would never want to see an FTX happen again,” Orman said, referring to the high-profile collapse of the crypto exchange.

Orman’s advice comes with clear warnings. She views Bitcoin as speculative, telling investors to be prepared for volatility. “This is an investment that you’re either going to lose it all, or you’re going to let it run until it’s worth $100,000 or $200,000,” she said.

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Financial experts often suggest limiting high-risk assets to no more than 5% of an investment portfolio. Orman’s approach aligns with the conservative stance of investing only in what one can afford to lose.

As cryptocurrencies continue to gain mainstream attention, Orman’s perspective offers a middle ground between outright rejection and unchecked enthusiasm.

"Because the younger generation has a fascination with it – and you see the energy – a whole lot of people [have] interest in it. Eventually, it could very well catch fire," she said to CNBC.

Her nuanced stance reflects the landscape facing today’s investors as they navigate the potential risks and rewards of digital assets.

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