Yesterday, Mastercard MA launched Smart Subscriptions to more transparency into financial wellness.
Smart Subscriptions is an open-banking powered subscriptions management solution that allows financial institutions to plug into their consumer banking applications seamlessly.
Smart Subscriptions connects multiple accounts into one central hub using Mastercard’s open banking technology and aid companies in analyzing individual spending, categorizing expenditures, and personalized offers.
Smart Subscriptions helps greater transparency to where the consumer’s money flow and provides more tools to manage those transactions.
The newly launched solution drives Mastercard’s Subscriptions Control solution, which was unveiled in 2023 and allows consumers to cancel, pause, and resume their subscriptions.
Raj Seshadri, president of Data & Services at Mastercard said, “No matter how many services you pay for, managing those recurring subscriptions should be simple and seamless. Smart Subscriptions acts on that insight, meeting the standards for effortless engagement that both banks and consumers demand. And when those standards are met, the true metric of success is loyalty.”
Last month, Mastercard reported fourth-quarter net revenue of $6.55 billion, surpassing estimates; adjusted EPS was up 20% to $3.18.
Price Action: MA shares are up 0.23% at $473.98 on the last check Wednesday.
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