Looking At Estee Lauder Cos's Recent Unusual Options Activity

Deep-pocketed investors have adopted a bullish approach towards Estee Lauder Cos EL, and it's something market players shouldn't ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in EL usually suggests something big is about to happen.

We gleaned this information from our observations today when Benzinga's options scanner highlighted 19 extraordinary options activities for Estee Lauder Cos. This level of activity is out of the ordinary.

The general mood among these heavyweight investors is divided, with 73% leaning bullish and 26% bearish. Among these notable options, 2 are puts, totaling $167,680, and 17 are calls, amounting to $1,413,471.

What's The Price Target?

After evaluating the trading volumes and Open Interest, it's evident that the major market movers are focusing on a price band between $130.0 and $195.0 for Estee Lauder Cos, spanning the last three months.

Volume & Open Interest Development

In terms of liquidity and interest, the mean open interest for Estee Lauder Cos options trades today is 1243.25 with a total volume of 10,216.00.

In the following chart, we are able to follow the development of volume and open interest of call and put options for Estee Lauder Cos's big money trades within a strike price range of $130.0 to $195.0 over the last 30 days.

Estee Lauder Cos 30-Day Option Volume & Interest Snapshot

Options Call Chart

Biggest Options Spotted:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Strike Price Total Trade Price Open Interest Volume
EL CALL SWEEP BULLISH 04/19/24 $140.00 $314.9K 263 549
EL CALL SWEEP BULLISH 04/19/24 $140.00 $286.3K 263 771
EL PUT TRADE BEARISH 08/16/24 $195.00 $139.2K 57 0
EL CALL SWEEP BEARISH 04/19/24 $140.00 $138.7K 263 111
EL CALL SWEEP BULLISH 01/19/24 $145.00 $116.3K 1.5K 462

About Estee Lauder Cos

Estee Lauder is a leader in the global prestige beauty market, participating across skin care (56% of 2022 sales), makeup (26%), fragrance (14%), and hair care (4%) categories, with top-selling brands such as Estee Lauder, Clinique, M.A.C, La Mer, Jo Malone London, Aveda, Bobbi Brown, and Origins. The firm operates in more than 150 countries, generating 26% of revenue from the Americas, 43% from Europe, the Middle East and Africa (including travel retail), and 31% from Asia Pacific. Estee Lauder sells its products through department stores, travel retail, specialty multibrand beauty stores, brand-dedicated freestanding stores, e-commerce, salons/spas, and perfumeries.

Having examined the options trading patterns of Estee Lauder Cos, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance

Estee Lauder Cos's Current Market Status

  • Currently trading with a volume of 1,898,127, the EL's price is up by 5.01%, now at $138.54.
  • RSI readings suggest the stock is currently may be overbought.
  • Anticipated earnings release is in 59 days.

Expert Opinions on Estee Lauder Cos

A total of 3 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $154.33333333333334.

  • Reflecting concerns, an analyst from HSBC lowers its rating to Buy with a new price target of $180.
  • Consistent in their evaluation, an analyst from DA Davidson keeps a Buy rating on Estee Lauder Cos with a target price of $163.
  • An analyst from TD Cowen downgraded its action to Market Perform with a price target of $120.

Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Estee Lauder Cos options trades with real-time alerts from Benzinga Pro.

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