Birks & Mayors Responds to Unusual Market Activity

Birks & Mayors Inc. (BMJ) announces that as a result of unusual market activity in the Company's Class A Voting Shares, the NYSE Amex has contacted the Company in accordance with its usual practice and requested the Company issue a public statement indicating whether there are any corporate developments that might explain the unusual activity. The Company announces that it is not aware of any corporate developments that might explain the unusual market activity, and it is the Company's policy not to comment on unusual market activity or rumours.