Unilever to Sell the Alberto VO5 Brand in the United States and Puerto Rico and the Rave Brand Globally to Brynwood Partners

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Unilever
UL
announced today that it has reached an agreement to sell the Alberto VO5 brand in the United States and Puerto Rico from the Alberto Culver portfolio and the Rave brand globally from the Unilever portfolio to private equity firm Brynwood Partners VI L.P. The deal is subject to approval by the US Department of Justice. It is expected to be completed by the end of August. Terms were not disclosed. The divestiture is required by the US DOJ in conjunction with Unilever's $3.7 billion acquisition of the Alberto Culver Company, which was completed on May 10, 2011.
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Posted In: NewsAsset SalesConsumer StaplesPackaged Foods & Meats
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