Marriott International, Inc. MAR and Alibaba's BABA Alitrip (www.alitrip.com) have joined forces in a move that will make it easier than ever for travelers to book hotel rooms online and on their mobile phones. The room inventory of Marriott International hotels portfolio will be made available to Alitrip users through a directly operated on-line flagship store - a first for a major global hotel chain.
"We are delighted to be the first global hotel company to sign such a significant agreement with Alitrip," said Craig S. Smith, president and managing director of Marriott International, Asia Pacific. "With 19 Marriott International brands, including JW Marriott, The Ritz-Carlton and Marriott Hotels, and over 4,000 hotels available through Alitrip, Chinese travelers will see a major increase in the number of rooms they can book through Alitrip."
"The agreement illustrates Marriott International's continued efforts toward the creation of a complete and effortless online- and mobile-powered travel experience for our guests. We aim to be the favorite global brand for China's hundreds of millions of Internet users, who may be looking to travel both inside and
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