Can't Decide What To Watch? Netflix Says Keep Calm And Play Content Roulette

Can’t decide what to watch on TV? Netflix Inc’s NFLX new feature will make life easier for those tired of making such onerous decisions.

What Happened: Netflix’s “Play Something” feature was released this week that lets viewers delve into a new story, according to a company statement.

The feature can be used by hitting the Play Something button which will lead to a film or a series chosen based on previously watched content.

Alternatively, users can click on the “Play Something Else” and get a brand new series or film, a series or film you’re already watching, a series or film on the viewer’s list, or an unfinished series or film a viewer may be interested in revisiting.

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In a video released on the feature, Netflix claimed that “sometimes, the best choice is the one you don’t have to make.”

Why It Matters: In August 2020, it was reported that Netflix was testing a “Shuffle Play” feature and at the time some users had also noticed the “Play Something” feature in the TV app’s sidebar.

The subscription video-on-demand service provider is cracking down on password sharing through another feature it rolled out for testing this month.

Last month, Netflix announced a mobile app feature called “Fast Laughs” that it is pitching against TikTok.

The app showcases a series of short clips from Netflix’s comedy series, films, and stand-up shows, which can be shared over social media platforms of Twitter Inc TWTR, Facebook Inc FB, and others.

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