The WiSA Storefront: Bringing the Immersive Sound of a Movie Theater into Your Home

The following post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga.

Photo by Tanner Boriack on Unsplash

No matter if you’re watching a great movie, saving the planet in a video game or cheering for your favorite team during the Superbowl, one thing must be on point to enhance the entire experience - The sound. But setting up the perfect sound system at home can overwhelm even the most tech-savvy person in this age of electronics and gadgets. Figuring out the best setup that matches your entertainment needs and deciding which devices to combine can take a lot of trial and error, and most people these days don’t have the time or the patience to figure it all out. So, wouldn’t it be nice if a hub brought all the best sound system pieces together and helped the consumer quickly build an audio system that fit their needs?

The Wireless Speaker and Audio Association (WiSA), founded by Summit Wireless Technologies WISA, saw the frustration of its consumers and responded with the launch of a custom branded Amazon.com Storefront to enhance the customer experience and bring convenience to every audiophile.

What makes WiSA stand out is how their technology brings the true theatre experience right to your living room. WiSA’s technology packs 8 channels of wireless audio, compared to Sonos SONO which has 3 channels.


Reaching Consumers with Amazon


WiSA knows how important it is to engulf yourself in sound while enjoying your entertainment. In fact, when you surround yourself with optimal audio, you aren’t watching the fun; you become a part of the fun. For instance, you’re not just watching “The Walking Dead,” you’re right in the woods listening for walkers, and you’re not at home watching athletes play baseball; you’re in the stands at Yankee Stadium doing the wave.

The number one way to get that feeling is to pick equipment that goes best together. WiSA's Amazon Storefront lets shoppers do just that by making it easy to choose a system configuration and performance level that fits individual budgets. That way, you have all WiSA-certified products on one easy-to-navigate page.


Categories to Shop


Some of the categories you can explore are WiSA-ready TVs and WiSA-certified transmitters, speakers and promotional bundles. Plus, consumers can look forward to home cinema solutions from WiSA member brands, including:


  • LG Electronics Inc. (KRX: 066570)

  • Hisense Visual Technology Co., Ltd (SZ: 000921)

  • Klipsch

  • Harman International Industries (KRX: 005930)

  • Enclave

WiSA also teamed up with retail partners like Electronic Express and Walts TV to offer WiSA speakers and TV bundles so customers will have no problem picking the right products for their home.


Using Sound to Level Up


If you love entertainment and want to get the most out of your home experience, there’s no better way than immersing yourself in sound. Theater-grade sound allows you to become part of the entertainment and bring your enjoyment to new heights. By creating an Amazon Storefront with consumer ease in mind, WiSA provides the opportunity to easily and affordably purchase its top-notch products to bring home and transform your family’s entertainment.

The preceding post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga. Although the piece is not and should not be construed as editorial content, the sponsored content team works to ensure that any and all information contained within is true and accurate to the best of their knowledge and research. This content is for informational purposes only and not intended to be investing advice.

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