Netflix Gaming Foray Begins To Take Shape As It Launches 'Stranger Things' Titles In Poland

Netflix Inc NFLX is marking its entry into mobile gaming with adventure titles “Stranger Things: 1984” and “Stranger Things 3.”

What Happened: Netflix Poland made the announcement in a tweet, first noted on Apple Insider, on Thursday.
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Users in the European country can try out both the games as long as they use Alphabet Inc’s GOOGL GOOG Android operating system.

“​​We are at an early stage and we still have a lot of work to do in the coming months, but this is our first step,” as per a translated version of Netflix’s tweet in Polish.

Separately, Netflix Poland said that there would be no advertisements or in-app purchases in the games, which are available as part of a subscription to the video streaming service.

Why It Matters: Last month, Netflix said it would offer mobile gaming at no extra cost to its subscriber base. 

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In an effort to cement its foray, it brought on board Mike Verdu, a former Electronics Arts Inc EA and Facebook Inc FB gaming executive.

Netflix’s gaming entry could put it on a collision course with Apple Inc AAPL, which offers its Arcade service separately and as a part of the Apple One bundle.

This week, Apple bolstered Arcade’s library by adding two new titles: “Baldo: the Guardian Owls” and “Asphalt 8: Airborne+.” 

Reddit co-founder Alexis Ohanian said last month that 2021 would be the “defining year” for gaming. 

Price Action: On Thursday, Netflix shares closed nearly 0.5% higher at $550.12 in the regular session.

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