Gap Brand Athleta Expands REI Partnership To 135 Stores

Athleta, a Gap Inc GPS brand, announced the expansion of a wholesale partnership with REI Co-op, a specialty outdoor retailer.
Athleta will bring a curated selection of its product to 135 REI stores nationwide and online.
The move is a part of Athleta’s growth plan to reach $2 billion in net sales by 2023.
The collection will include select Athleta premium performance and lifestyle apparel and accessories designed by women for women.
Price Action: GPS shares closed lower by 2.3% at $24.3 on Wednesday.

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