Autograph Inks Deal With SLAM To Create Digital-Collectible Content On DraftKings Marketplace

  • NFT platform Autograph, co-founded by Tom Brady, has announced a deal with basketball brand SLAM to create and distribute digital-collectible content on DraftKings Marketplace of DraftKings Inc DKNG.
  • As a launch partner for their basketball vertical, Autograph users will access SLAM's 300-plus cover archive dating back to 1994.
  • SLAM will be a launch partner for Autograph's basketball vertical with magazine covers that features several players.
  • Launched in August 2021, DraftKings Marketplace is a digital collectibles ecosystem designed for mainstream accessibility that offers curated NFT drops and supports secondary-market transactions.
  • Price Action: DKNG shares are trading lower by 0.12 at $59.77 on the last check Thursday.
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