Why Kroger Shares Are Rising

Kroger Co KR shares are trading higher after the company announced a collaboration with Bed Bath & Beyond Inc. BBBY.

Bed Bath & Beyond announced a strategic collaboration with Kroger to directly offer Kroger customers a selection of goods focused on home and baby products through Kroger.com, as well as a small-scale physical store pilot.

Kroger is the leading American grocer, with 2,742 supermarkets operating under several banners throughout the country as of the end of fiscal 2020. Around 82% of stores have pharmacies, while over half also sell fuel.

Kroger has a 52-week high of $47.99 and a 52-week low of $30.35.

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