COO North America Center Ops Of Bright Horizons Family Trades $5.3M In Company Stock

Mary Lou Burke, COO North America Center Ops at Bright Horizons Family BFAM, made a large buy and sell of company shares on November 2, according to a new SEC filing.

What Happened: A Form 4 filing from the U.S. Securities and Exchange Commission states that Mary Lou Burke exercised options to purchase 22,900 Bright Horizons Family shares at prices ranging from $47.35 to $63.19 per share for a total of $1,430,894 on November 2. They then sold their shares on multiple transactions in the open market. They sold at prices ranging from $170.11 to $171.08 to raise a total of $3,896,069 from the stock sale.

Following the transaction, Burke still owns 32,869 shares of Bright Horizons Family worth $4,865,269.

Bright Horizons Family shares are trading down 0.42% at $148.02 at the time of this writing on Thursday morning.

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The Importance of Insider Transactions

Insider transactions shouldn't be used primarily to make an investing decision, however an insider transaction can be an important factor in the investing decision.

In legal terms, an "insider" refers to any shareholder who owns at least 10% of a company. This can include executives in the c-suite and large hedge funds. These insiders are required to let the public know of their transactions via a Form 4 filing, which must be filed within two business days of the transaction.

When a company insider makes a new purchase, that is an indication that they expect the stock to rise.

Insider sells, on the other hand, can be made for a variety of reasons, and may not necessarily mean that the seller thinks the stock will go down.

Transaction Codes To Focus On

Investors prefer focusing on transactions that take place in the open market, indicated in Table I of the Form 4 filing. A P in Box 3 indicates a purchase, while S indicates a sale. Transaction code C indicates the conversion of an option, and transaction code A indicates the insider may have been forced to sell shares in order to receive compensation that had been promised upon being hired by the company.

Check Out The Full List Of Bright Horizons Family's Insider Trades.