Alibaba Group Holding Ltd BABA showcased ambitious objectives for its Southeast Asian arm Lazada, Bloomberg reports. China’s e-commerce leader looks to drive an overseas expansion to offset Chinese economic and regulatory headwinds.
- Alibaba sees a long-term goal of quintupling gross merchandise value, the sum of transactions across Lazada’s platforms, to $100 billion.
- Related Content: Read Why China’s Regulators Summoned Alibaba, Baidu
- Alibaba wants Lazada to serve over 300 million users. Lazada is now the third-largest online retailer in emerging markets by GMV, behind MercadoLibre Inc MELI but ahead of South Korea’s Coupang Inc CPNG and India’s Flipkart.
- Alibaba says that Southeast Asian online commerce is growing about 27% annually on average.
- Southeast Asia’s internet economy is set to double to $363 billion by 2025.
- Price Action: BABA shares traded lower by 1.45% at $118.51 in the premarket session on the last check Friday.
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