Here's How Facebook Aims To Capitalize On Metaverse

Meta Platforms Inc FB aims to capitalize on pupil movements, body poses, and nose scrunching of human expression in building its metaverse, Financial Times reports.
Meta has patented multiple technologies that wield users' biometric data to help power what they see and make their digital avatars animated realistically.
The patents also indicate how the Silicon Valley group looks to cash in on its virtual world, with hyper-targeted advertising and sponsored content that mirrors its existing $85 billion-a-year ad-based business model.
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Meta's ambitions include proposals for a "virtual store."
Meta's patents relate to eye and face-tracking technology, including a system for tracking a user's facial expressions through a headset, a "wearable magnetic sensor system" around a torso for "body pose tracking," and "avatar personalization engine."
Price Action: FB shares traded lower by 2.08% at $325 in the premarket session on the last check Tuesday.