- Royal Caribbean Cruises Ltd RCL owned Celebrity Cruises has launched a new virtual experience dubbed the 'Wonderverse.'
- Travelers will get to see before they sail, exploring a hyper-realistic, digital recreation of aspects of their newest ship. In addition, guests can meet and chat with the line's key leaders as digital avatars.
- The Wonderverse is built in partnership with virtual event platform architects Surreal Events.
- "The Wonderverse allows us to unlock and bring to life the richness and fullness of the Celebrity experience in really exciting ways we can't do through traditional marketing and advertising vehicles," said Celebrity Cruises' Chief Marketing Officer Michael Scheiner.
- Once logged in to the Wonderverse, consumers will move from space to space, enjoying interactive content as they learn more about the ship and the destinations they can sail to on Celebrity Cruises.
- Price Action: RCL shares are trading lower by 1.24% at $55.07 on the last check Wednesday.
- Photo Via Company
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