Jeffs' Brands Partners With SuperBuzz To Ramp Up Advertisement Platform

Jeffs' Brands Ltd JFBR has entered into a non-binding letter of Intent (LOI) to establish a collaboration with SuperBuzz Inc, an artificial intelligence (AI) company specializing in marketing technology.
Pursuant to the LOI, Jeffs' Brands and SuperBuzz will collaborate on a joint project to create software for its advertisement platform.
Viki Hakmon, CEO of Jeffs' Brands, said, "We are excited to be partnering with SuperBuzz to take our marketing efforts on Amazon to the next level."
The software will be based on AI technologies, including ChatGPT designed specifically for Jeffs' Brands' stores.
JFBR expects the collaboration to yield improved targeting, maximize campaigns, and increase exposure and sales.
Jeffs' Brands will have the option to invest up to $2 million in SuperBuzz, at its sole discretion, for a period of 90 days following the execution of definitive agreements.
Price Action: JFBR shares are trading higher by 2.15% at $0.9398 on the last check Wednesday.