McDonald's Cardi B And Offset Meal Promotion Irks Some Restaurant Owners: Report

McDonald's Corp MCD celebrity-sponsored meals are reportedly receiving disapproval from franchisees, saying some artists don't mirror the company's values.
Some McDonald's restaurant owners in the U.S. have raised concerns over its collaborations with celebrities, including rappers Cardi B and Offset, the WSJ reported.
Several locations have also declined to promote the current Cardi B and Offset meal, the report added.
Many franchisees raised concerns that the celebrities could diminish McDonald's family-friendly image as their lyrics and lifestyles do not match the brand's values.
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Meanwhile, McDonald's reportedly said the couple's promotion was meant to focus on love and to celebrate special moments.
"Across our marketing, we're focused on putting McDonald's at the center of culture," the report quoted McDonald's U.S. Chief Marketing Officer Tariq Hassan.
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Price Action: MCD shares closed higher by 0.25% at $263.91 on Tuesday.