The human resources (HR) industry is historically slow on the innovation front, but that may be changing thanks to artificial intelligence (AI) and ChatGPT. From recruiting and candidate screening to retention, this technology has the potential to turn the HR industry upside down — in a good way
More Personalization, Less Friction
With each passing year, consumers have come to expect a more personalized and frictionless buying experience. Just the same, this has begun to creep into the recruitment process.
Through the use of AI, companies are moving away from process-oriented recruiting systems and experiences.
More specifically, AI and chatbots can manage many of the mundane and less personalized aspects of recruitment, such as screening resumes and scheduling candidate interviews.
Once a new job opening is posted online — which can also be created with the help of ChatGPT — AI can screen and rank candidates for recruiters. The process can then be passed off to chatbots that provide candidates with information on interview availability, job responsibilities, compensation and benefits.
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This does two things. First, it creates a frictionless experience for candidates, which puts your company in a better position to attract top talent. Second, it frees up time for recruiters, HR professionals and hiring managers to focus more on labor-intensive tasks.
“Just as computers changed the HR industry forever, we’re beginning to see the same thing happening with AI,” said Bijan Shahrokhi, founder of Product Management Exercises. “For example, HR professionals can use AI to outsource manual, time-consuming recruitment tasks, such as reviewing resumes. Tasks that used to take a lot of time can now be completed within minutes or seconds.”
The HR industry is on the cusp of a significant transformation as AI-driven technologies like ChatGPT revolutionize various aspects of the recruitment process. The substantial investment in OpenAI from Microsoft and the emergence of startups like GenesisAI demonstrate the increasing confidence in the potential of AI to disrupt and improve traditional industries.
By automating mundane and repetitive tasks such as resume screening and interview scheduling, AI enables a more personalized and frictionless recruitment experience for candidates, making companies more attractive to top talent.
This automation also allows HR professionals and hiring managers to focus on higher-value tasks that require human insight and judgment. As technology continues to advance, the HR landscape will likely be reshaped by AI, making it essential for companies to adapt and embrace these innovations to stay competitive in attracting and retaining skilled employees.
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