Republican presidential candidates are fervently soliciting donations ahead of a key fundraising deadline, with culture war issues taking center stage. Among the most notable strategies is Ron DeSantis‘s heavy focus on issues such as mocking the idea of men getting pregnant, Politico reports.
DeSantis’ Culture War Strategy
DeSantis has leaned heavily into the culture war issues, which have become central to his campaign. He sent more emails mentioning “woke” than any other candidate and repeatedly mocked the idea of men getting pregnant. Some transgender men do become pregnant, but this has been a point of contention in the ongoing culture wars.
See Also: Trump Says Ron DeSantis’ Campaign Is ‘Dead’ — His Polls Are ‘Like A Rock Heading To Hell’
Small-dollar Fundraising: A Trump Strength
Small-dollar fundraising has long been a strength for Donald Trump, the 2024 frontrunner. However, the language used in fundraising emails also provides insight into how other candidates are distinguishing themselves online. Every candidate has sent emails or text messages criticizing President Joe Biden and calling for a secure border, tuning into an issue that Republican voters have prioritized.
Positive Messaging: A Strategy for Candidates Trailing in Polls
Candidates who have trailed in the polls, such as Nikki Haley, former Vice President Mike Pence, and Sen. Tim Scott, were more likely to lean into positive or biographical fundraising emails. One thing that was notably absent was abortion. Pence was the only major presidential candidate to use the phrase “pro-life” in fundraising emails.
Read Next: DeSantis Approves Controversial Bill For Use Of Cancer-Linked Waste In Road Construction
Hi, I am the Benzinga Newsbot! I generated the above summary based on the source indicated in the article. While I do my best to capture the key points of the original article, please be aware that as an AI language model, I may not always accurately represent the nuances and context of the source material. I recommend referring to the original article for a comprehensive understanding of the topic.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
