Twitter CEO Linda Yaccarino Jumps On The Barbie Bandwagon, Shows Off Pink 'X' App Icon

Twitter CEO Linda Yaccarino has joined the Barbie hype train – she showed off a new pink-colored ‘X' app icon as the Barbie fever grips everyone.

What Happened: The Barbie fever has gripped Yaccarino, who showed off a pink-colored ‘X' app icon, changing it from the black theme that it otherwise has.

See Also: Apple Watch Series 9 To Introduce A Bold New Color — But Not All Fans Are Impressed

"On Wednesdays we wear pink," Yaccarino tweeted on Wednesday morning.

While most responses approved of Yaccarino switching up the colors, some users did not like it all that well.

To recall, the Barbie movie has so far amassed $781 million in worldwide box office collections.

Yaccarino Is Not Alone: Earlier, a new rumor suggested that we could see the Apple Watch 9 in pink when it launches in September alongside the iPhone 15 series.

Aside from the standard Apple Watch 9, the leak also suggests that we could see the Apple Watch Ultra 2 in a black titanium color.

Others have hopped onto the Barbie hype train– while the color pink has always had its fans, the success of the Barbie movie has turned it into a hot new trend.

For instance, Burger King is selling burgers with pink-colored sauce for a limited time. Clothing maker Gap Inc. GPS signed a deal with Mattel Inc. MAT to launch Barbie-themed hoodies, T-shirts, and more.

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