Apple Faces Multiple Fronts: China Market Threats, iMessage Exclusivity, and iPhone 15 Leaks

Today's top stories for Apple Inc. AAPL focus on the competitive landscape the tech giant is navigating. From Huawei's resurgence in China to a Chinese smartwatch brand outpacing Apple Watch, and from Android users finding ways to access iMessage to leaked features of the upcoming iPhone 15 Pro, here's what you need to know.

Huawei's Resurgence in China: 

According to BofA Securities analyst Wamsi Mohan, Huawei's new Mate 60 and Mate 60 Pro smartphones, featuring an in-house Kirin 9000S chip, could pose a threat to Apple's market share in China. 

Mohan estimates that if Huawei regains 10 million units of market share, it could dent Apple's fiscal 2024 earnings by approximately 11 cents per share. More details here.

Imoo Outpaces Apple Watch in China: 

Imoo, a Chinese smartwatch brand designed for children, has overtaken Apple Watch to become the second top-selling smartwatch brand in China. 

With features like remote monitoring and real-time location tracking, Imoo has captured 21% of the market, trailing only behind Huawei Technologies. South China Morning Post reports.

iMessage on Android: 

Tech influencer Marques Brownlee has revealed two methods for Android users to access iMessage, challenging Apple's exclusivity. 

One method involves using AirMessage with a Mac as a server, while the other uses an invite-only app called Beeper. 

However, these methods raise questions about security and the need to log into an Apple ID on a remote Mac. Read the full story here.

Leaked iPhone 15 Pro Features: 

A leaked video has confirmed the presence of an Action button in the upcoming iPhone 15 Pro, replacing the traditional mute switch. 

This development comes ahead of the iPhone 15 range's expected unveiling on September 12, 2023. More on this development.

Disclaimer: This article was developed with the aid of artificial intelligence and Ultima Insights and underwent an editorial review.