Amazon Is Driving Affirm Holdings Shares Higher Thursday: What's Going On?

Affirm Holdings Inc AFRM shares are trading higher Thursday after the company announced an expanded partnership with Amazon.com Inc AMZN. 

What To Know: Affirm's expanded partnership with the e-commerce giant will make Affirm the first pay-over-time option available at checkout on Amazon Business. Amazon Business customers can now divide the total cost of purchases and pay over time without any late or hidden fees.

Amazon will begin rolling out the new feature on Thursday and the service is expected to be available for all Amazon Business customers by Black Friday.

"We're constantly striving to make Amazon Business the best place for small businesses to fulfill their buying needs. Integrating Affirm as a payment option helps us do just that, while providing more flexibility and convenience to our customers," said Todd Heimes, director of Amazon Business Worldwide.

Affirm previously partnered with Amazon in 2021 to provide flexible payment options on Amazon.com and the company's mobile app. Affirm was also integrated on Amazon Pay earlier this year. 

Related Link: This Is What Whales Are Betting On Amazon.com

AFRM Price Action: Affirm shares were up 12.2% at $19.79 at the time of publication, according to Benzinga Pro.

Photo: courtesy of Affirm.