Ford CEO Jim Farley Commits To Apple CarPlay, Android Auto After GM Takes Different Infotainment Road: 'Customers Love The Features...'

Ford Motor Co F CEO Jim Farley has reaffirmed the company’s dedication to keeping both Apple Inc‘s AAPL CarPlay and Alphabet-owned GOOG GOOGL Android Auto in its vehicles. The statement comes just after rival automaker General Motors Co. GM decided to drop those systems for its own infotainment product in the new Chevrolet Blazer EV.

What Happened: “We’re committed to keeping Apple CarPlay & Android Auto. Ford customers love the features because they help keep their eyes on the road and hands on the wheel,” Farley stated on X. 

He emphasized that Ford believes it offers the best experience in the market with its SYNC 4A in-car infotainment system, standard in the Mustang Mach-E and Ford Edge, compatible with phone mirroring features CarPlay and Android Auto.

Why It Matters: The announcement follows GM’s decision to drop CarPlay and Android Auto in favor of its proprietary Ultifi infotainment software. 

During a press event, GM’s Head of Product for Infotainment, Tim Babbitt, said that safety was a key reason for discontinuing phone-mirroring features. He argued that the unpredictability of CarPlay and Android Auto could lead to driver distraction, encouraging the use of built-in vehicle systems for improved safety — an assertion yet to be validated.

In a May interview with The Wall Street Journal, Farley justified Ford’s reliance on third-party features.

“In terms of content, we kind of lost that battle 10 years ago. So like get real with it, because you're not going to make a ton of money on content inside the vehicle," he had said.

Check out more of Benzinga’s Future Of Mobility coverage by following this link.

Read Next: Is Tesla Model 3 Still The Best Purchase After Variants Losing EV Tax Credit Next Year?

Image via Shutterstock

Market News and Data brought to you by Benzinga APIs
Comments
Loading...
Posted In: NewsTop StoriesTechAndroid AutoApple CarPlayelectric vehiclesEVsJim Farleymobilitytim babbitt
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!