Why Interactive Strength Shares Are Trading Higher Thursday

Zinger Key Points
  • Interactive Strength's CLMBR machines are being installed in four Chuze Fitness locations, with potential expansion to 60 locations.
  • TRNR shares rose 3.06% following the announcement of this new partnership.

Interactive Strength Inc. TRNR shares are experiencing upward movement following the company’s announcement of a new partnership with Chuze Fitness.

What To Know: Chuze Fitness, a rapidly expanding health club chain, has ordered multiple CLMBR fitness machines to be installed in four pilot locations. Chuze has grown from 44 to 60 locations in the past two years and this installation may potentially expand to all 60 locations based on the success of the pilot program.

CLMBR, one of the products from Interactive Strength, is a compact vertical climbing machine that provides a full-body workout and is increasingly popular in fitness centers. Chuze Fitness plans to incorporate CLMBRs into its premium Fit Lab space, designed for smaller group training sessions within its larger gym facilities. The decision by Chuze Fitness to add CLMBRs reflects growing interest from fitness chains to replace traditional cardio machines with newer, more versatile equipment.

TRNR Price Action: Intereactive strength shares were up by 5.52% at 14 cents at the time of writing, according to Benzinga Pro.

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Photo by solarseven on Shutterstock.

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