After Begging Customers Repeatedly For Reviews, Frustrated Business Owner Claims 'The Average Human Is Extremely Selfish'

Running a small business can teach you a lot about people and for one Reddit user, it's been a crash course in frustration. A small-business owner vented about getting satisfied customers to leave positive reviews in a post on the r/small business subreddit. 

"A customer will take tons of your time, will be super happy with the result of your work, thank you profusely … and the same f bastard won't bother to take a few seconds to leave you a review after you've begged them repeatedly," the post reads.

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This post got much attention, with hundreds of upvotes and a heated comment section. Some people agreed with the frustration, but others thought the poster sounded entitled. "You're trading work for money, not reviews," one commenter replied, adding that customers don't owe anything beyond payment.

Are Reviews a Business Lifeline or a Bonus?

For many small businesses, online reviews are crucial in attracting new customers. Platforms like Google and Yelp often serve as the first impression, making a strong review profile a must-have. Yet, as several Redditors pointed out, getting those reviews can feel like pulling teeth.

The main takeaway from the discussion? People don't prioritize reviews unless they're either overjoyed or deeply disappointed. As one user aptly put it, Satisfied customers tend not to leave reviews. However, unhappy ones will let the world know.

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Why Customers Don't Leave Reviews

There are plenty of reasons why a happy customer might skip leaving a review, even when they've had a great experience. For starters, life is busy. Many simply forget about the request once they've received the service or product. Others might feel overwhelmed by the sheer volume of daily review requests.

"I get bombarded asking for reviews," one commenter shared. Flights, online shopping, even banks. It gets exhausting. The same person shared an interesting story about their service provider calling their wife eight times, trying to get her to change her review to five stars and offering her $250 in free services.

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What Can Businesses Do?

Despite the challenges, some business owners shared ideas that have helped them get more reviews. Making the process simple is important. For example, using QR codes or links that take customers straight to the review page makes it faster and easier. Asking for feedback at the right time, like right after a customer has had a great experience, can also make a big difference. 

Giving small rewards like discounts or free items can encourage people to leave a review, but businesses should be careful to follow the rules of review platforms. Many business owners agreed that while reviews are helpful, they aren't something you can count on every time. Instead, focusing on doing a great job and growing naturally might work better in the long run.

At the end of the day, focusing on delivering great service and building genuine connections with customers is likely to result in long-term success – with or without glowing reviews.

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