Back in 2018, Elon Musk had a bold idea. He wanted to take the dirt dug up by his The Boring Company while creating tunnels and turn it into interlocking bricks that could be used to build sculptures, structures, and even affordable homes.
Big Promises
Don't Miss:
- Maker of the $60,000 foldable home has 3 factory buildings, 600+ houses built, and big plans to solve housing — this is your last chance to become an investor for $0.80 per share.
- This Startup Is On The Brink Of A Huge Disruption To The $654 Billion Industry – Invest In It Before It Fulfills 800 Pre-Orders
On March 26, 2018, Musk tweeted: “New Boring Company merch coming soon. Lifesize LEGO-like interlocking bricks made from tunneling rock that you can use to create sculptures & buildings.” He added that they would be “rated for California seismic loads, so super strong, but bored in the middle, like an aircraft wing spar, so not heavy.”
A day later, he joked, “And they said I'd never be a rock star…”
Musk kept the momentum going. In May 2018, he confirmed the company would use these bricks for low-cost housing. When asked on Twitter if he wanted to get into the affordable housing industry, Musk replied that The Boring Company was up for the task.
He claimed the bricks were so easy to work with that “two people could build the outer walls of a small house in a day or so.”
Trending: Hasbro, MGM, and Skechers Trust This AI Marketing Firm — Invest Pre-IPO from $0.55 per share.
According to media reports, the idea even made its way into The Boring Company’s FAQ section at the time, which stated the company was “investigating technologies that will recycle the earth into useful bricks to be used to build structures.”
Then, on Sept. 13, 2018, Musk tweeted, “First Boring Brick store opening in ~2 months. Only 10 cents a brick! Rated for California seismic loads.” This added to the growing hype around the project at the time.
Some Early Tests
YouTuber Dan Markham, known for the “What’s Inside?” channel, got his hands on two early version bricks, dubbed “V1.” He tested their durability by comparing them to regular bricks in drop tests. The Boring Bricks held up fairly well. Musk had said they could be sold for $0.10 each or given away for free to help build homes.
The idea sparked hope that the bricks could make building cheaper and more sustainable, especially since concrete production is a major source of global emissions.
So, What Happened?
Fast forward to 2025, and the bricks have all but disappeared from the conversation. Despite the early buzz, there’s been no sign of the bricks being mass-produced or used in housing projects. Enthusiasts on Reddit have pointed out potential hurdles like inconsistent soil quality, regulatory issues, and unclear economics.
The Boring Company seems to have shifted its focus to other projects, such as transportation tunnels in Las Vegas and Texas. The brick idea, while innovative, appears to have been shelved.
For now, the bricks made from tunnel dirt are another one of Musk’s ideas that got attention but never quite got off the ground.
Read Next:
- This platform is reshaping how you invest in private companies — and you can be a part of it for $0.18 per share
- If there was a new fund backed by Jeff Bezos offering a 7-9% target yield with monthly dividends would you invest in it?
© 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.