Zinger Key Points
- Shares of PepsiCo fell 1.5% Monday afternoon.
- Political and renewed tariff risks rattled investor sentiment across sectors.
- Don't face extreme market conditions unprepared. Get the professional edge with Benzinga Pro's exclusive alerts, news advantage, and volatility tools at 60% off today.
Shares of PepsiCo Inc PEP shares fell 1.24% to $141.07 Monday afternoon as political and renewed tariff risks rattled investor sentiment across sectors.
The decline comes amid a broader selloff triggered by President Donald Trump's public attack on Fed Chair Jerome Powell and hints of potential dismissal, raising fears of eroded central bank independence.
What To Know: For multinationals like internationally, a weakening U.S. dollar and policy unpredictability threaten pricing power and cost stability.
Moreover, Powell's warning that tariffs may drive inflation higher, potentially in a more persistent fashion, spells trouble for Pepsi's global supply chain. With commodity and packaging costs already elevated, renewed trade frictions could further compress margins.
PepsiCo also faces heightened labor risk from immigration restrictions and policy-induced hiring slowdowns, both of which could disrupt its U.S. logistics and manufacturing operations.
With inflation still above the Fed's 2% target and rate cuts unlikely, consumer demand may weaken—putting pressure on non-essential purchases like soft drinks and snacks.
Read Also: Wall Street Sinks, Dollar Slides As Trump Ramps Up Fed Attacks: What’s Driving Markets Monday?
Investors can gain exposure to PEP by investing in the iShares US Consumer Staples ETF IYK
How To Buy PEP Stock
By now you're likely curious about how to participate in the market for PepsiCo – be it to purchase shares, or even attempt to bet against the company.
Buying shares is typically done through a brokerage account. You can find a list of possible trading platforms here. Many will allow you to buy “fractional shares,” which allows you to own portions of stock without buying an entire share.
In the case of PepsiCo, which is trading at $141.07 as of publishing time, $100 would buy you 0.71 shares of stock.
If you're looking to bet against a company, the process is more complex. You'll need access to an options trading platform, or a broker who will allow you to “go short” a share of stock by lending you the shares to sell. The process of shorting a stock can be found at this resource. Otherwise, if your broker allows you to trade options, you can either buy a put option, or sell a call option at a strike price above where shares are currently trading – either way it allows you to profit off of the share price decline.
According to data from Benzinga Pro, PEP has a 52-week high of $183.39 and a 52-week low of $138.33.
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