Twitter's Chinese Peer Weibo Q3 Earnings: Beats Expectations, Advertising Stabilizes, VAS Growth Shines & More

Zinger Key Points
  • Weibo's Q3 revenue rose 5% YoY to $464.48M, beating estimates.
  • Advertising revenue grew 2%, while VAS revenue surged 25% YoY.

Weibo Corp (NASDAQ: WB) reported a fiscal third-quarter revenue growth of 5% year-on-year to $464.48 million, beating the analyst consensus estimate of $435.98 million. The Chinese microblogging social network company’s revenue grew by 3% year-on-year on a constant basis.

Adjusted EPS of 53 cents beat the analyst consensus estimate of 44 cents.

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The stock price gained after the results.

Weibo’s advertising and marketing revenues increased by 2% Y/Y at $398.6 million. Value-added service (VAS) revenues increased 25% Y/Y to $65.9 million.

Monthly active users (MAUs) were 587 million in September 2024 (vs. 605 million Y/Y), while Average daily active users (DAUs) were 257 million (vs. 260 million Y/Y). 

The adjusted operating margin declined by 200 bps to 35% as profits remained relatively flat Y/Y. 

As of September 30, 2024, Weibo held $2.2 billion in cash and equivalents and generated $124.2 million in operating cash flow during the quarter.

Weibo CEO Gaofei Wang highlighted the company’s strong quarterly performance, emphasizing efforts to attract and engage high-quality users. The advertising business showed stabilization, with significant revenue growth in key sectors fueled by ad demand during the Summer Olympics.

The value-added services segment also performed well, driven by upgraded membership offerings that enhanced users’ social interactions on the platform.

Weibo stock plunged over 19% year-to-date.

Price Action: WB stock is up 6.35% at $9.05 premarket at the last check on Tuesday.

Photo by Shutterstock

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