Notable Call Options Activity in Williams-Sonoma

Shares of Williams-Sonoma WSM are higher on the session by 1.86%, currently trading at $31.22. The stock has been moving largely lower over the past three months and is currently trading below the 50-day average. Options traders are focusing on calls today. A short while ago the September 2011 $33.00 call traded 800 times on open interest of 1,807 contracts. Williams-Sonoma, Inc. is a specialty retailer of products for the home. The company has two segments: direct-to-customer and retail. The direct-to-customer segment has six merchandising concepts Williams-Sonoma, Pottery Barn, Pottery Barn Kids, PBteen, West Elm and Williams-Sonoma Home.