Vice President Kamala Harris is making waves with a bold new plan to tackle two of the nation’s most pressing issues: inflation and the housing crisis. In a recently released minute-long ad, Harris reveals her ambitious plan to build 3 million new homes over four years, a strategy she says could curb the rising costs while lightening the financial burden of millions of Americans.
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The ad, running now in key swing states like Arizona and Nevada, draws heavily from Harris’s life. She shares the story of growing up in rental housing while her mother saved for a decade to purchase a home. It is a personal story aimed to resonate with voters feeling the pain of rising housing costs.
“Vice President Harris knows the struggles Americans are facing today,” said Dan Kanninen, battleground states director for the Harris campaign. “Her plan is about more than building houses; it’s about ending the housing shortage and the corporate landlords and Wall Street banks who are price-gouging rents."
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Harris’s plan goes well beyond increasing the supply of housing. She promises up to $25,000 to assist first-time buyers, a boon that could bring critical relief to those trying to get their foot in the door. The Bureau of Labor Statistics reports that shelter costs surged 5.1 percent over the last year, outpacing the overall inflation rate of 2.9 percent.
The Harris campaign is working hard to get this issue resonating with voters, hosting 20 events around the country focused solely on housing this week. Her campaign also touted tax breaks for homebuilders that focus on first-time buyers and expanded incentives for rental housing companies. Harris would also double the available $40 billion to incentivize local governments to eliminate zoning restrictions on new housing.
While Harris is devoting herself to the building of houses, her Republican counterpart, Donald Trump, has taken yet another different direction. Trump, himself once a major real-estate developer, has pointed out the housing shortage that persisted during his presidency as a high-priority issue. He has gone as far as to suggest that if illegal immigration is stopped, housing could become more affordable.
In a June speech in Wisconsin, Trump said, “I will also stop inflation by stopping the invasion, rapidly reducing housing costs.” His campaign has floated several ideas of opening more federal land to home construction and holding a competition to charter up to 10 new cities.
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However, Trump has been skeptical of Harris’s plan and questions how she would pay for it. “She has no idea how she’d pay for $25,000 to every first-time homebuyer, including illegals,” Trump said during a rally last week in Pennsylvania, suggesting — without evidence — that the Harris policy would benefit undocumented immigrants.
Undeterred, the Harris campaign has continued churning out housing affordability events across key battleground states, including Pennsylvania, Arizona, Nevada and North Carolina. As the election heats up, Harris is banking that her housing plan will resonate with voters clamoring for a solution to the nation’s growing housing crisis.
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