NBA Legend Shaq Says 'Damn Right' His Daughters Get Special Financial Treatment And 'Incentive Packages' — But Not His Sons

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Shaquille O'Neal is a generous man, but he's not raising "nepo babies." His kids are going to earn their way, and as he famously says, "In order to get my cheese, you gotta have two degrees." That's the rule, and it applies to all of them—except, well, his daughters get a little extra motivation.

During his appearance on The Jennifer Hudson Show in October 2023, Shaq opened up about how he handles money with his six kids. While they're all "wonderful" and don't give him any problems, they're not always thrilled with his approach.

"They're kind of upset with me," Shaq admitted. "They're like, ‘You treat the girls different.' And I was like, ‘You damn right I do. Damn right I do.'"

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For Shaq, there's a clear difference when it comes to how he supports his daughters versus his sons.

"You have to protect and provide for the ladies," he explained. "So I give them incentive packages."

And those incentives? They come with a purpose. Shaq isn't just handing out money—he's making deals. He turned to the camera and sent a direct message to his daughters.

"I know they're watching. Daddy wants you to go to law school. He'll hook you up."

Shaq has made it clear that financial security isn't a given in his household. His kids have to earn it. His famous "two degrees" rule means they need to prove themselves academically before they can touch his fortune. But while his sons are expected to grind it out, his daughters get extra incentives to push them toward success.

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They might not always like it, but Shaq doesn't seem to be changing his approach anytime soon. If anything, he's doubling down. When his kids call him asking for money? His response is simple.

"I be like, ‘I ain't got it. Daddy broke. I ain't got it.'"

While Shaq jokingly tells his kids he's "broke," the reality couldn't be further from the truth. He's sitting on a fortune, but don't expect him to hand it over without a fight. His wealth isn't just from basketball—it's from years of smart business moves, investments, and an unshakable work ethic.

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From his restaurant chain, Big Chicken, which just locked in a $37.5 million valuation, to his early bets on companies like Google and Apple AAPL, Shaq plays the long game. He's not just collecting checks; he's building an empire. According to Sharpsheets, he still owns nine Papa John's PZZA  locations and a Krispy Kreme DNUT in Atlanta, and while he once owned 155 Five Guys, he sold them off to reinvest elsewhere. His philosophy? If it's not making an impact, it's not worth his time.

Shaq's mindset is clear: work for what you want. That's why his kids won't see a dime until they've earned it. And even then, they better believe he's going to make sure they put it to good use.

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