The Super Bowl is one of the most exciting events of the year, attracting sports fans and football enthusiasts from all over the country.
As the Cincinnati Bengals' loss to the Kansas City Chiefs disappointed some fans, and the San Francisco 49ers' loss against the Philadelphia Eagles left some hearts soured, fans are now eagerly preparing for the upcoming Super Bowl LVII where the Eagles and Chiefs will compete on Feb. 12th in Phoenix, Arizona.
How would you make money on the event?
Well, as one of the premier travel events of the year, the demand for lodging, and short-term rentals increases by hundreds of basis points.
Fortunately for investors, new companies have made it possible to gain exposure to the property market — and some of those highly sought-after rentals — for as little as $100. Here’s how to earn passive income in the housing market to build long-term wealth.
The demand for rentals in the Phoenix area leading up to and following the Super Bowl event shows an approximate increase of 30% year-over-year, according to data issued by AirDNA.
Read also: Homebuilder Stocks Soar Following Positive Market Data: What You Need To Know
However, this figure spikes to a remarkable 47.7% on the day of the Super Bowl.
Despite already experiencing high demand growth, this surge creates a noticeable boost.
The average daily rate (ADR) in the first week of February, which typically ranges from 10-20% higher year-over-year, experiences a significant increase to 35.5% higher on Monday, Feb. 6, meaning, property owners charge more as the event nears.
This upward trend culminates with year-over-year growth of 82.9% on Super Bowl Sunday.
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