Advertising

Google Antitrust 'Smoking Gun' Is Actually What Most Executives Are Paid To Do
X Faces Major Advertiser Exodus Amid String Of Elon Musk Controversies
Polish Billionaire Plans To Sue Meta Platforms For Alleged Fake Advertisements
X Faces Major Advertiser Exodus Amid String Of Elon Musk Controversies
Polish Billionaire Plans To Sue Meta Platforms For Alleged Fake Advertisements
Harris, Trump's $122M August Ad Blitz Targets 5 Swing States: Which Companies Will Benefit?
AI Will Save Time, Revolutionize Advertising, Says Cathie Wood's ARK Invest Report

Advertising Recent News

What Is Fueling Netflix's Meteoric 297% Rise And The Promise Of 30 Million New Subscribers?
Netflix's stock increased by 2% on Wednesday, influenced by positive forecasts from industry analysts predicting a 30% rise. There is an expected influx of over 30 million new subscribers. Netflix’s market penetration stands at 57%, and the stock is up 33 this year.
Why Investment Firms Are Doubling Down On Digital Advertising
5 Essential Tools For Financial Advertisers In 2024
PayPal To Launch Ad Business Using Customer Data, Hires Former Uber Exec To Lead
PayPal Holdings is set to launch an advertising business, leveraging the data of its millions of users. The company has hired Mark Grether, former head of Uber's advertising unit, to lead this new division.
Top Strategies For Effective Financial Advertising In 2024
The Ultimate Guide To Sponsored Content
Elon Musk Says 'Understandable' Disney Advertises On Mark Zuckerberg's Meta But Questions Why Others Are Going Down The Same Path
Elon Musk has criticized companies, including Disney, for their advertising choices on Meta Platforms, questioning their decision amid concerns over content on Meta's social media platforms.
Here's How Much A Super Bowl LIX Commercial Will Cost, How Fox Corporation Stock Could Benefit
Super Bowl LIX is months away, but it's already time to talk about the commercials with a high price tag already reported.
Amazon's Smashing Q1 Financials Show The Power Of A Good And Well Executed Strategy
Like Meta Platforms (NASDAQ: META), Snap Inc (NYSE: SNAP) and Google parent Alphabet (NASDAQ: GOOG)(NASDAQ: GOOGL<
Snap Finally Advances On The Ad Front
Last Thursday, Snap Inc (NYSE: SNAP) reported its first quarter financials, showing that the improvements it made to its advertising system showed results faster than anticipated.
Meta's Unexpected Stock Plunge Following A Strong Earnings Report And Bold AI Investment
Despite a strong first-quarter earnings report, Meta's stock value significantly declined. $5-10 billion investment in AI technology for 2024.
Disney Took A Break From X During The Company's Suspension Of Advertising. Now, One Account Is Tweeting Again While Several Remain Dark.
Disney paused X advertising and halted posts from some accounts in November 2023; some resumed, others remain inactive.
Microsoft Is Sending Marin Software Stock Soaring Tuesday: What's Going On?
Marin announced upgrades to its integration with Microsoft Advertising that connects Microsoft's intelligent Automated Bidding and first-party conversion data with Marin's AI-powered budget optimization. 
Game On Pause? Roku Wants To Fill That Gap With Ads, New Patent Shows
Explore Roku's patent for displaying ads during TV pauses. Understand the financial motives and potential impacts on user experience.
Elon Musk Reveals X's Surprisingly Low Advertising Costs, Hoping To Open Doors For Thrifty Advertisers
Elon Musk, the billionaire owner of social media platform X, formerly known as Twitter, recently disclosed the astonishingly low cost of advertising on his social media platform, X, formerly known as Twitter. Musk's revelation comes amid a series of controversies surrounding the platform.
PubMatic Q4 Earnings: Revenue, EPS Beat Expectations, Strong Guidance, Buyback Authorized
PubMatic shares are trading higher in Monday's after-hours session after the company reported better-than-expected financial results.
Warner Bros Discovery Pulled Off An Impressive Turnaround In The Streaming Arena
When it comes to streaming, Warner Bros Discovery Inc (NASDAQ: WBD) reached profitability before its legacy media rivals such as The Walt Disney Corporation (NYSE: DIS), Comcast Corporation (NASDAQ:
Walmart Is Going For Advertising Growth
On Wednesday, Walmart Inc (NYSE: WMT) didn’t fail to impress investors with its fourth quarter report while also revealing its strategy to further boost its growth on the ad front, like its retail peer, Amazon.com Inc (NASDAQ: AMZN).
CEO Doug Mcmillon Tells Jim Cramer He Foresees Bright Future For Walmart's Advertising Business: 'We Can Connect The Dots'
Walmart CEO Doug McMillon expressed his confidence in the company's advertising sector. This comes after the retail giant's strong performance in the digital and e-commerce space.
Tom Brady, Wayne Gretzky, Vince Vaughn Star In Super Bowl LVIII Ad For Sports Betting Company: Early Details Ahead Of The Big Game
One sports betting company is utilizing sports legends Tom Brady and Wayne Gretzky, alongside actor Vince Vaughn for a new Super Bowl ad campaign.
'Really?' Tesla Bull Gary Black Advises Elon Musk To Sell X To 'Another Media Entity' Instead Of Flipping Advertisers Off
According to Black, advertisers are the primary revenue source for a social media platform like X, and alienating them could lead to a mass exodus.
Crypto Token Named After Elon Musk's AI Chatbot Up 2,000% After He Curses Out Hesitant Advertisers On X
A new cryptocurrency token named GROK2, seemingly alluding to Elon Musk‘s AI chatbot venture, has surged an astonishing 2000%.
Google's 3Q23: Positive Growth And AI Innovations, But Challenges Remain
Google's 3q23 earnings report showcased the company's continued growth and innovation in various areas, notably Search, YouTube, and Cloud services. The company's focus on leveraging artificial intelligence (AI) to enhance user experiences and drive advertising revenue also yielded positive results.

Popular Channels

Tools & Features

Partners & Contributors

About Benzinga

© 2024 Benzinga | All Rights Reserved