Calls Purchased on Kellogg Co. (K)

Shares of Kellogg Co. K are higher on the session by 0.51%, currently trading at $51.36. The stock has been moving largely sideways for the past six months, though has come under selling pressure as of late. Options traders are buying calls on the name today. The August $50.00 call was purchased 1,700 times, on the offer, on open interest of 415 contracts. This signals new, bullish positioning on the name. Call volume is now running at 2.50x the daily average. Kellogg Company is engaged in the manufacturing and marketing of ready-to-eat cereal and convenience foods. The company's principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, toaster pastries, cereal bars, fruit snacks, frozen waffles and veggie foods.