Bulls Looking for Avon Products to Rise (AVP)

Shares of Avon Products, Inc. AVP are higher on the session by 0.31%, currently trading at $28.90. The stock has been moving largely lower over the past three months and is currently trading below the 50-day and 200-day moving averages. Options traders are buying calls on the name today. A short while ago the January 2011 $30.00 call was purchased 2,700 times, on the offer, on open interest of 4,872 contracts and the April 2011 $29.00 call was purchased 2,500 times on open interest of only 256 contracts. Overall call volume is now running at 2.86x the daily average with 94% of all calls traded being purchases on the offer. Avon Products, Inc. is a global manufacturer and marketer of beauty and related products. Its products fall into three product categories: Beauty, Fashion and Home. Beauty consists of color cosmetics, fragrances, skin care and personal care. Fashion consists of fashion jewelry, watches, apparel, footwear and accessories.
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