Everyone seems to be asking why Tesla Inc TSLA shares are stuck in a downtrend. Jim Cramer has answers.
What Happened: Cramer believes the prolonged skid in Tesla stock isn't because CEO Elon Musk is juggling too many businesses following his Twitter takeover.
"How about the fact that Tesla is beginning to lose share," Cramer said Wednesday morning on CNBC's "Squawk On The Street."
Tesla’s success in the electric vehicle market has essentially forced traditional automakers to ramp up offerings in the booming EV industry. As a result, Tesla's market share in the U.S. in 2022 is around 65%, down about 5% compared to the prior year, according to an Electrek report.
Meanwhile, Ford Motor Co's F share of the EV market has jumped from 1.88% to 5.5%, Cramer said, adding there are other automakers who are seeing increased market share year-over-year.
"I think Tesla has peaked in terms of its share in EV in this country. We gotta start talking about that," Cramer said.
"I'm saying it's something to watch. Particularly because [of] Ford's goals."
Cramer told CNBC, Ford aims to "substantially" increase production of its F-150 Lightning. The Detroit-based automaker can't make enough to keep up with demand, he added.
As Tesla continues to slash vehicle prices in China, Ford is raising prices on the F-150 Lightning. Just last week, Ford announced a new round of price increases for its flagship electric truck.
Check This Out: As Tesla Extends Discounts To Europe, Rival Ford Hikes F-150 Lightning Prices For 3rd Time Since Launch
Ford can't keep up with demand, Cramer said: "In part, because the grid is so bad in this country that people are buying the F-150 in order to be able to make it so if the grid goes down, they can light their houses up."
A fully-charged F-150 Lightning with an extended-range battery pack is supposed to be able to power an entire house for up to three days, according to Ford.
"People are just talking about Tesla, Twitter. How about Ford," Cramer said.
F Price Action: Ford is down approximately 43% since the start of the year.
Ford shares are up 2.14% at $11.72 Wednesday afternoon, according to Benzinga Pro.
Photos: courtesy of Tesla & Ford.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Comments
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.