T-Mobile Stock Is Rising Monday: What's Going On?

T-Mobile US Inc TMUS shares are trading higher Monday after the company announced the nationwide rollout of its Starlink beta service.

What Happened: T-Mobile announced the public beta launch of SpaceX’s Starlink satellite service in an advertisement aired during Super Bowl LIX on Sunday.

“T-Mobile Starlink, if you can see the sky, you’re connected,” the company said in the ad.

The public beta launch is available across the U.S. to mobile customers of T-Mobile, as well as AT&T Inc T and Verizon Communications Inc VZ. The company said the new satellite connectivity will help provide service in the more than 500,000 square miles of the country that are not serviced by any carrier’s earth-bound towers.

T-Mobile Starlink uses specially configured satellites with Direct-to-Cell capabilities. The Starlink service currently offers text messaging capabilities, with picture messages, data and voice calls expected to become available at a later date.

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“T-Mobile Starlink is the first and only space-based mobile network in the US that automatically connects to your phone so you can be connected even where no cellular network reaches. It’s a massive technical achievement and an absolute game changer for ALL wireless users,” said Mike Sievert, president and CEO of T-Mobile.

The beta rollout is free for mobile users until July. After the beta period ends, T-Mobile Starlink will be included at no extra cost on the company’s Go5G Next plan. The service will also be available for free for Go5G Business Next customers and first responder agencies on T-Priority plans. T-Mobile customers on all other plans can choose to add the service for $15 per month.

TMUS Price Action: T-Mobile shares were up 2.96% at $253.53 at the time of publication Monday, according to Benzinga Pro.

Photo: Shutterstock.