Lincoln Financial Distributors, the wholesale distribution subsidiary of Lincoln Financial Group LNC,
announced today that it is moving Lincoln MoneyGuard ® Reserve and MoneyGuard ® Reserve Plus to an electronic order entry system that will provide streamlined transaction capabilities.
In this first phase of technology enhancement, Lincoln is collaborating with iPipeline®, a leader in on-demand sales distribution software for the financial services and insurance markets, to customize the company's iGO
e-App® to process sales of Lincoln MoneyGuard . Lincoln Financial is the first carrier to go live with illustrations integrated into iGO e-App. Lincoln MoneyGuard products help mitigate the potential financial impact of long-term
care expenses due to illness or disability.
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