The Priceline Group Announces Executive Changes (PCLN)

Priceline.com Incorporated PCLN today announced executive changes for The Priceline Group of Companies' North American and International business units. Christopher L. Soder, who is priceline.com's President, North American Travel, today was also named Chief Executive Officer, priceline.com North America. The promotion is effective June 2, 2011 and Mr. Soder will continue to report to The Priceline Group's President and Chief Executive Officer Jeffery H. Boyd.  In his new role, Mr. Soder will be responsible for priceline.com's North American operations, supplier relations, website and marketing.  He also will continue as a member of the Company's Group Management Board, which oversees performance and strategy of The Priceline Group of Companies worldwide.  Mr. Soder was promoted to President, North American Travel in February 2007 and has served in various executive roles within priceline.com since 2000.